Glenmorangie launches £2500 whisky
20 July, 2011
The Glenmorangie Company has released a £2,500 whisky matured in Chateau d’Yquem sauternes casks.
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Ben Branson
Ben Branson: How to brand non-alc spirits
There are many different elements to consider when launching a non-alcoholic spirits brand. Aside from creating the liquid, the bottle design and communication are also crucial touchpoints.
