Whisky Live Paris celebrates its 20th anniversary this year, returning to France’s capital with new addition to the 2024 show, The Agave Patio, paying tribute to the growing interest in the tequila and mezcal market. 

Compass Box has marked its 20th anniversary by releasing a limited-edition expression that pays tribute to the whisky that originally launched the brand.

Martin Miller’s has launched a seasonal gin called Summerful to celebrate the brand’s 20th anniversary.

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Ben Branson

Ben Branson: Why non-alcoholic pricing is right

The pricing structure of non-alcoholic spirits has a high level of elasticity - there’s already a broad spectrum of price points which consumers are trying to navigate.

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