Jim Beam Devil’s Cut arrives in European travel retail
Beam will enter Jim Beam Devil’s Cut into European travel retail this month following its debut in the US last year.
Maxxium Travel Retail outpaces market growth
Maxxium Travel Retail’s sales grew by 11% last year, outpacing European travel retail growth of 8%, according to findings by International Wine and Spirits Research (IWSR).
Jim Beam and Red Stag in travel retail push
Beam Global and Maxxium Travel Retail have ramped up travel retail activity in Europe.
Fledgling brands join Grouse flock
The Snow Grouse and The Naked Grouse have launched to the UK, as part of The Famous Grouse’s range of blended scotch whiskies.
Maxxium gives Brugal travel retail push
Maxxium Travel Retail is to launch a campaign for its Brugal rum in Heathrow terminal 5.
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Ben Branson on the future of non-alc spirits
In his inaugural column for Drinks International, Branson takes a wider look at the overall non-alcoholic spirits sector to identify which brands will thrive and which won’t survive.
