Mumm renews F1 podium partnership
20 June, 2012
Champagne GH Mumm has renewed its long term international partnership as ‘Official Champagne of Formula 1’.
Champagne Mumm goes gastro
10 September, 2010
UK: Champagne GH Mumm has launched a campaign to reinforce its links with food. The Pernod Ricard brand is to partner selected restaurants as part of a UK-wide marketing campaign to celebrate its traditional links with gastronomy.
Digital Edition
Comment
Ben Branson
Ben Branson: How to brand non-alc spirits
There are many different elements to consider when launching a non-alcoholic spirits brand. Aside from creating the liquid, the bottle design and communication are also crucial touchpoints.
