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Bacardi has announced Derek Hopkins, SVP national sales director, will be leaving the company after a three-year tenure.
Rich Andrews will step in to run the commercial organisation as vice president commercial for North America, this September.
Andrews has been with Bacardi for more than 10 years in country, regional and global roles and agreed to help with the transition.
In his inaugural column for Drinks International, Branson takes a wider look at the overall non-alcoholic spirits sector to identify which brands will thrive and which won’t survive.
