Brewdog claims its off-trade investment, bar openings and the acquisition of Draft House have all contributed to its UK retail sales growth of 83%.
Brewdog cofounder James Watt said: “We’re at one of the most exciting and pivotal junctures in our existence. We’ve established a solid and rapidly growing presence in the UK and the demand from Europe shows no signs of waning.
“We’re making significant inroads in Asia and Australia, which I believe will begin to bear fruit in 2019. Our US business is expanding at breakneck speed with new distribution points added every week.”
According to the Scottish beer producer, Brewdog is now the 13th biggest beer brand in the UK and its flagship beer, Punk IPA is now the number one on trade craft beer in the UK with a market growth of 9.8% and a value growth of more than 28.8%.
Ongoing partnerships with JD Wetherspoon and Greene King have added 1,200 draught Punk IPA distribution points in the on trade, while on the off-trade, Morrisons and Tesco have added 1,900 and 6,000 distribution points respectively in 2018.
Watt added: “These half year figures are great, but we won’t rest on our laurels. There is much work still to do to change minds and bring more people into the craft beer revolution around planet Earth.”
