Glen's Vodka launches lower abv options

08 February, 2019
Glen's Vodka Flavours

Glen’s Vodka has released two new flavoured spirits, available now to the independent retail market.

Glen’s Peach & Passionfruit and Glen’s Strawberry & Apple, both 20% abv, have been developed in response to growing market trends for lower-alcohol options.

To help customers find the serve which is right for them, each of the first 24,000 bottles of Glen’s Flavours will be sold with neck-collars that detail the different ways to enjoy the drink.

Alisha Goodwin, Glen’s Vodka brand manager, said: “Glen’s Vodka has been the number one take home vodka brand in Scotland for many years, and has performed particularly well for independent retailers.

“The growing interest in flavoured spirits and increasing demand for lower alcohol products presented an opportunity for us to expand the range.  The flavoured spirits will sit alongside our Glen’s Vodka and the more premium Glen’s Platinum. 

“As we enter the spring months, we are confident Glen’s Flavours will become the brand of choice for consumers looking for a refreshing spirit.”

Available from several wholesalers throughout Scotland, the 70cl Glen’s Flavours bottles will retail from £13.99.

Keywords: Glen's Vodka




Digital Edition

Drinks International digital edition is available ahead of the printed magazine. Don’t miss out, make sure you subscribe today to access the digital edition and all archived editions of Drinks International as part of your subscription.

Comment

La'Mel Clarke

Service isn’t servitude: the skill of hosting

La’Mel Clarke, front of house at London’s Seed Library, looks at the forgotten art of hosting and why it deserves the same respect as bartending.

Instagram

Facebook