Brands Report 2022: Rum
The usual crowd have populated this year’s bestselling rum list. In fact, nine of the 10 brands remain a constant, with the first seven in the ranking identical to the previous year.
Praphakorn Konglee crowned Bacardí Legacy champion 2021
Praphakorn Konglee from Thailand’s Find the Locker Room bar has won the Bacardí Legacy Cocktail Competition 2021 with is drink ‘Out of Sight’.
Bacardí appoints Simon Owen MD of Australia & NZ
Bacardi has appointed Simon Owen as its new managing director for Australia and New Zealand which will be effective from April 1.
Bacardí launches Gran Reserva Diez in UK
Bacardí has launched a 10-year-old golden rum called Gran Reserva Diez to the UK market with an RRP £52.
Cullimore: 'Barometer key for eastern Europe'
Ukrainian bar show Barometer is now one of the most influential in eastern Europe according to Bacardí global brand ambassador Dickie Cullimore.
Applbaum to leave Bacardí in August
Bacardi global chief marketing officer for Patrón and Grey Goose Lee Applbaum will leave the company after six years at the company.
Diageo, Pernod Ricard and Bacardí ready for tequila boom
Tequila sales are beginning to increase globally as Pernod Ricard, Bacardí and Diageo position themselves to profit from the trend.
Bacardí releases 150th anniversary rum
Bacardí has released its rarest rum to date to celebrate the 150th anniversary of founder Don Facundo Bacardí Massó producing the light-bodied smooth rum.
Bacardi leader dies, aged 93
Edwin H Nielsen (pictured), the great-grandson of Bacardi founder Don Facundo Bacardí Massó has died in Spain at the age of 93.