Tamdhu announces latest edition to Batch Strength series
22 July, 2022
Tamdhu Speyside Single Malt Scotch Whisky has announced the latest edition to its ‘Batch Strength’ series, the Batch Strength 007.
Plymouth is re-positioned as a super premium-plus gin
18 January, 2012
Chivas Brothers is introducing a new look for its Plymouth gin brand, re-positioning it above Beefeater 24, as a “super premium-plus”.
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Ben Branson
Ben Branson: Why non-alcoholic pricing is right
The pricing structure of non-alcoholic spirits has a high level of elasticity - there’s already a broad spectrum of price points which consumers are trying to navigate.
