The glow up that the tequila category has undergone in recent years must be the envy of the wider spirit world.

Calvados brand Avallen has become a certified B Corporation, a for-profit business that has been verified to meet high standards of social and environmental performance, transparency, and accountability.

Barsol reigns supreme in the pisco category. The Peruvian brand took a whopping 31% of the first-choice votes and 23% of the top-three pours in the World’s Best Bars.

No brand has had a more dominant performance over the 13 years of the Brands Report than that of Hennessy.

Suntory has ended Nikka’s six-year reign as the most popular world whisky in the Brands Report.

Bacardi has announced the launch of a new non-alcoholic spirit brand created, in collaboration with Amsterdam-based bartenders, with cocktails in mind. 

If you had to bet your house on one brand topping a list, it would probably be Jameson in the Irish whiskey category.

Axia spirit, the world’s first extra-dry Mastiha spirit, has been released in the UK following launches in Greece and the US.

Suntory’s Yamazaki has topped the inaugural edition of Drinks International’s The World’s Most Admired Whiskies which launched on 21 October.

South African cream liqueur brand Amarula has launched a vegan variant to serve the growing proportion of consumers that are adopting plant-based diets.

Indevin New Zealand has completed the purchase of 100% of the shares of Villa Maria Estate for an undisclosed fee.

Tidal Rum aims to raise at least £150,000 after launching an equity crowdfunding campaign on the Seedrs platform.

Icelandic beer brand Eico has launched in the UK which is made with water from glacial melt.

Kirker Greer Spirits has launched a new Japanese spirits brand called Ukiyo which features two gins and a rice vodka coming soon.

Pernod Ricard has taken a minority stake in the New York-based wine and spirits producer Sovereign Brands.

Foursquare Distillery icon Richard Seale talks about his career and recent achiements with Oli Dodd.

Pernod Ricard UK has launched Leaps & Bounds, a new range of Australian wines inspired by dogs.

Leading Chilean wine producer Concha y Toro increased consolidated sales by 9.1% in the three months to June 30.

It’s been a sobering quarter for hard seltzer. Sales of the canned RTD that disrupted the US alcohol market when it burst onto the scene in 2016, have for the first time, stalled.

Trivento has been revealed as the world’s best-selling Argentine wine brand in a report by IWSR Drinks Market Analysis.

Nick Strangeway on the pros and cons for bartenders taking on an ambassadorial role in post-Covid times.

Diageo has become the first ever official spirits sponsor of the NFL.

Lager brand Stella Artois is auctioning off NFTs of virtual racehorses on the Ethereum blockchain.

When Stephen Davies arrived at Penderyn in 2004, the Welsh whisky industry had lain dormant for almost a century. Nowadays it’s an established category with a growing reputation for quality.

Singer and songwriter Ellie Goulding has acquired a ‘significant stake’ in premium hard seltzer brand Served.

Nick Strangeway looks at how travel restrictions have left a permanent impression on the global bar trade.

Hollywood star Pedro Pascal has signed up as the new global ambassador for Chilean wine brand Casillero del Diablo.

Flor de Caña has pledged to plant more than one million trees by 2025 through its own annual reforestation program called ‘Together for a Greener Future’.

Super premium brand KAH Tequila is planning large-scale global expansion in 2021 starting with China and Russia.

Tito’s Handmade Vodka has entered a new distribution agreement with Genova-based Velier S.p.A for the Italian market.

Scotch brand Monkey Shoulder has teamed up with Fever-Tree in a bid to create the ultimate mixing pack for the off-trade channel.

Pure Piraña, Heineken’s hard seltzer brand, has announced an expansion into Europe following its exports into Mexico and New Zealand last year.

Drinks International caught up with Ferrari Trento chief executive Matteo Lunelli to learn more about the brand’s new Formula One sponsorship deal.

The founders of super-premium tequila brand VIVIR have launched a new mixto tequila brand called El Sueño to bridge a gap in the market and support sustainable practices.

Diageo has maintained its acquisition drive by snapping up the firm that produces the Lone River Ranch Water hard seltzer brand.

Pernod Ricard has announced a new multi-million-pound marketing campaign for Beefeater starting on 19 April targeting 25-34-year-olds.

More than 31 million bottles of the I Heart wine brand were sold in 2020 after it enjoyed significant growth in several international markets.

French distributor BBC Spirits has bolstered its portfolio with several UK spirits brands as it bids to drive growth in 2021.

Kendall Jenner has become the latest celebrity to launch a tequila brand with the release of 818 Tequila on Tuesday 16 February.

Hard seltzer brand White Claw has launched its Mango variety in the UK through supermarket chain Tesco.

Moët Hennessy has launched Cuban rum brand Eminente in the UK, France, Germany and the Czech Republic.

Class Bar Magazine has launched a new website which will provide the latest news and insights into the UK bar industry.

Martin Miller’s Gin has unveiled a new ad campaign that tells the story of the brand’s “transformation from a mad idea to a genius gin”.

The UK hard seltzer market is expected to reach a value of £75m by 2023 according to a report commissioned by DRTY.

Freixenet Copestick cemented its status as the UK’s leading supplier of sparkling wine by increasing sales 21% over the Christmas trading period.

JW Filshill, the Glasgow-based wholesaler, has acquired Eldorado Tonic Wine as part of its purchase of KB Agencies for an undisclosed sum.

The Macallan has revealed Folio 6, the latest instalment in the Scottish distillery’s Archival Series which takes inspiration from classic advertising campaigns of the brand

Non-alcoholic spirit brand Ceder's has announced a digital programme designed to promote health and wellness.