A recent report by Allied Market Research has revealed that the global flavoured alcohol market is anticipated to generate $1.8 trillion by 2032, up from a $1.2 trillion market size in 2022.

Pernod Ricard will release Irish whiskey Redbreast 12 Cask Strength to the US in February, following the expression’s September launch to Ireland, Germany and France.

Vodka company Russian Standard has purchased a 9.9% share in CEDC (Central European Distribution Corporation) for $25.35 million.

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Ben Branson

Ben Branson: Why non-alcoholic pricing is right

The pricing structure of non-alcoholic spirits has a high level of elasticity - there’s already a broad spectrum of price points which consumers are trying to navigate.

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