Silverleaf: The independent luxury bar
19 January, 2022
The team behind Milroy’s of London have opened a new high-end venue called Silverleaf at Pan Pacific London near Liverpool Street.
Diageo plans a new malt whisky distillery
04 September, 2012
Diageo has announced that it is submiting pre-planning applications for three potential locations for a new malt whisky distillery.
Diageo eyes Guinness supremacy in Africa
14 December, 2011
Diageo is aiming to make Guinness the biggest beer brand by value in Africa with the launch of a pan-market ad campaign.
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Ben Branson
Ben Branson: How to brand non-alc spirits
There are many different elements to consider when launching a non-alcoholic spirits brand. Aside from creating the liquid, the bottle design and communication are also crucial touchpoints.
