on 08 March, 2012
Fred Noe is approaching 57 and he’s just had his first tattoo.
Fred Sirieix named UK ambassador for G’Vine French gin
28 September, 2022
G’Vine gin, the French gin made with grapes, has announced Fred Sirieix as their first ever UK ambassador.
Jim Beam announces travel retail exclusive from Fred and Freddie Noe
19 October, 2020
Leading bourbon producer Jim Beam has given the beleaguered travel retail sector a vote of confidence by launching an exclusive expression into the channel.
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Ben Branson
Ben Branson on the future of non-alc spirits
In his inaugural column for Drinks International, Branson takes a wider look at the overall non-alcoholic spirits sector to identify which brands will thrive and which won’t survive.
