Can summer drinks be popular in winter?
22 November, 2017
Zoe Brown, head of account management at BD Network explores how drinks brands are extending summer momentum through to winter as we head towards the festive season.
UK weather causes cider sales boom
14 September, 2017
Annual cider sales have exceeded the £1bn threshold for the first time since 2014 due to good weather in Britain at the start of its summer.
Heineken reels in Strongbow for US expansion
15 August, 2012
Heineken has announced it will take the US distribution of its global-leading cider brand, Strongbow, in-house from next year.
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Ben Branson
Ben Branson: Why non-alcoholic pricing is right
The pricing structure of non-alcoholic spirits has a high level of elasticity - there’s already a broad spectrum of price points which consumers are trying to navigate.
