When Stephen Davies arrived at Penderyn in 2004, the Welsh whisky industry had lain dormant for almost a century. Nowadays it’s an established category with a growing reputation for quality.

Israel's first whisky distillery Milk & Honey has partnered with Welsh distillery Penderyn to act as the exclusive UK distributor of its first range of single malt whiskies.

Welsh whisky producer Penderyn is ending its distribution arrangement with Halewood and setting up its own in-house supply business.

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Ben Branson

Ben Branson: Why non-alcoholic pricing is right

The pricing structure of non-alcoholic spirits has a high level of elasticity - there’s already a broad spectrum of price points which consumers are trying to navigate.

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