Drinks International caught up with Gabriel Bidault of online retailer Le Millésime Paris to learn more about the impact that accepting Bitcoin as a payment method has had upon the business during the prolonged bull run of 2020 and 2021.

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Ben Branson

Ben Branson: Why non-alcoholic pricing is right

The pricing structure of non-alcoholic spirits has a high level of elasticity - there’s already a broad spectrum of price points which consumers are trying to navigate.

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