The Drinks Trust charity has added five new members to its board of trustees – Jennie Baernreuther, Ian Bray, Tim Clay, Paul Haslam and Tony Watson.

The former chairman of baijiu giant Kweichow Moutai has been sentenced to life in prison for taking 112.9 million yuan ($17.5 million) in bribes.

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Ben Branson

Ben Branson: How to brand non-alc spirits

There are many different elements to consider when launching a non-alcoholic spirits brand. Aside from creating the liquid, the bottle design and communication are also crucial touchpoints.

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