Asahi acquires Octopi Brewing to produce Super Dry in the US
Asahi Europe and International (AEI) has announced the acquisition of Octopi Brewing, with plans to brew Asahi Super Dry in the US for the first time.
Mr Lyan to host multi-venue takeover for 10th anniversary
Mr Lyan is hosting a takeover of Sea Containers in London to celebrate 10 years since the opening of the company’s first venue.
Super-premium gin Brockmans has announced that one million bottles were sold within a 12-month period, a milestone for the brand.
Brands Report 2022: Beer
High-end bars rarely allocate bar-top space to draught systems, meaning the bestselling list is a battle of the bottles.
Asahi Group Holdings has announced that Asahi Super Dry will be the official beer for the Rugby World Cup 2023 in France.
The founders of super-premium tequila brand VIVIR have launched a new mixto tequila brand called El Sueño to bridge a gap in the market and support sustainable practices.
Master of Malt relaunches #WhiskySanta campaign
Online retailer Master of Malt aims to spread some much-needed festive cheer by relaunching its popular #WhiskySanta promotion.
Three Amigos
Some new faces have appeared on the Jalisco horizon but is Tequila Town big enough for all of them? Hamish Smith takes a wander over yonder
Gin
Gin is trading on the complexities of its flavour profile to cash in on the cocktail boom. Patience Gould finds a booming super-premium sector
Diageo aims to make Captain Morgan 'global mega brand'
Diageo intends to grow Captain Morgan into a "global mega brand", according to Ed Pilkington, the group’s global category director for vodka, gin and rum.
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Ben Branson on the future of non-alc spirits
In his inaugural column for Drinks International, Branson takes a wider look at the overall non-alcoholic spirits sector to identify which brands will thrive and which won’t survive.
