After a successful trial in Ireland, Guinness 0.0 is being rolled out across Great Britain on keg at a select number of pubs.

Danilo Frigulti from Viajante87 bar in London has won the World Class GB finals, and will go on to represent Great Britain at the global finals in Shanghai in September.

Diageo Reserve’s World Class bartender competition, now in its 14^th year, has opened for entries in the UK. 

Diageo has announced a two-year partnership with Queer Britain in London, the UK’s first national LGBTQ+ museum.

Guinness has announced the limited first release in the UK of a draught tap for homes this Christmas.

Diageo has completed the acquisition of Herefordshire-based craft spirits firm Chase Distillery for an undisclosed fee.

Diageo, has launched Chinese white spirit brand, Shui Jing Fang, onto the UK domestic market.

UK: Diageo GB is re-positioning its Bell’s blended scotch whisky brand via a £1.35m TV ad campaign.

Diageo has announced the launch of Baileys Biscotti to the UK.

Diageo has appointed a head of its Western Europe division. From September 1, John Kennedy is to become chief operating officer, Diageo Western Europe. Kennedy is currently managing director, Diageo Ireland.

Diageo Great Britain (Diageo GB) has agreed a final settlement with Intercontinental Brands (ICB) in their dispute over ICB’s Vodkat product. The settlement sees the end of litigation between the two companies that has been ongoing since 2008.

Diageo has redesigned its Smirnoff 21 packaging. The new bottles have launched in the UK and will roll out across the world from August.