Beam Suntory has rebranded to become Suntory Global Spirits, as the company marks 10 years since Suntory Holdings acquired Beam Inc in 2014.

Beam Suntory France has officially begun operations and is directly responsible for the marketing and distribution of its portfolio in France.

Beam Suntory and Frucor Suntory have joined to form Suntory Oceania, a new AU$3bn partnership across the premium spirits and non-alcohol segments in both Australia and New Zealand.

Beam Suntory’s president and CEO, Albert Baladi, has announced that he will transition CEO responsibilities effective 1 October this year to Greg Hughes, the company’s current senior vice president chief growth and brands officer. 

A strong performance in key markets saw Beam Suntory’s net sales increase by 13% year-on-year in the first half of 2022, a 25% increase on the pre-pandemic period in 2019.

Beam Suntory has named Robbie Millar as managing director of the Scotch & Irish Brand House, overseeing a brand portfolio that includes Laphroaig, Bowmore, Auchentoshan and Kilbeggan.

Edrington and Beam Suntory have reached an agreement to end their joint-venture distribution businesses in Spain and the UK after more than a decade of partnership.

Spirits giants Edrington and Beam Suntory have agreed to an equity swap of stakes in their jointly-owned distribution companies in Spain and the UK.

Beam Suntory has announced a £6m investment in the Glen Garioch distillery in Oldmeldrum, which will see the reintroduction of floor matings and installation of direct-fired heating.

Leading bourbon producer Jim Beam has given the beleaguered travel retail sector a vote of confidence by launching an exclusive expression into the channel.

Wholesaler Speciality Drinks has teamed up with Edrington Beam Suntory to supply another batch of wellbeing packs to British bar staff.

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Suntory Holdings has completed the acquisition of Beam, which will now be called Beam Suntory.

Suntory has announced it will pay $16 billion to acquire Beam in a deal that would see the Japanese group become one of the top-three spirits manufacturers in the world.

US: Beam has launched a "Rainbow Sherbet" flavour under its Pinnacle vodka brand. The company describes the taste as a "zesty, citrus taste of orange and sweet lime with a creamy raspberry".  

The Teeling family have launched Teeling Whiskey - a small batch blend of malt and grain whiskey - in time for St Patrick’s Day.

Beam’s ultra-premium positioned limited edition tequila, Casa Sauza XA, has a new look.

Beam has acquired Irish whiskey brand 2 Gingers for an undisclosed sum.

Diageo and Suntory have held talks about bidding $10 billion for American drinks giant, Beam, according to reports in today’s Sunday Telegraph (December 9).

A series of actions designed to strengthen and expand existing efforts to reduce the harmful use of alcohol, have been agreed by the world’s leading producers of beer, wine and spirits.

Beam Inc.,the leading US premium spirits company, has unveiled its new visitors’ centre – the Jim Beam American Stillhouse– at its flagship distillery in Clermont, Kentucky.

Beam has launched its Courvoisier age statement cognac collection in India at Delhi Duty Free Services.

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Beam has reported half-year net sales increases of 8% on a comparable basis, thanks in part to the succes of product innovation. 

US: Beam has elected Gretchen W. Price to its board of directors.

Beam and Maxxium Travel Retail (MTR) have jointly launched a travel retail-exclusive Jim Beam bourbon at Frankfurt airport.

Georgetown Trading is looking for new Irish whiskey suppliers for its John L Sullivan brand following Beam’s decision not to renew contracts between Cooley Distillery and third-party brands.

Jack Teeling has left his position as managing director of Cooley Distillery, just months after its sale to Beam, to set up an independent Irish whiskey company.

Beam is to launch a White Peach Margarita under its premixed cocktail brand Skinnygirl.

Following its €95m purchase of Cooley Distillery, Beam will phase out the supply of third-party brands to concentrate on building its core Irish whiskeys: Kilbeggan, Tyrconnell, Connemara and Greenore.

US: Beam is to launch a rye whiskey under the Knob Creek brand this July.

Beam will enter Jim Beam Devil’s Cut into European travel retail this month following its debut in the US last year.

Beam Inc., the new owners of Cooley’s the Irish whiskey brand, says it has signaled its intent to build the Kilbeggan brand in the US by importing the largest case shipment ever of the blended whiskey for the St Patrick’s Day (March 17) celebrations this weekend.

US: Beam has expanded its Skinnygirl range to include wine, a range of flavoured vodkas and a Piña Colada.

Rexam, the can maker, has announced that it has been chosen by Beam Global Spirits and Wine India to provide the can for its new Teacher's ready-to-drink variant.

Beam Inc, the US-based global spirits company, has reported full-year net sales increases of 8%.

Beam, the US-based global premium spirits company, has announced that Arthur Aroney will join the organisation as managing director of Emerging Markets for its Asia Pacific/South America (APSA) region.

Central European Distribution Corporation (CEDC) has signed a five-year exclusive agreement to distribute Beam brands in Poland.

Beam Inc has announced an agreement to purchase Irish whiskey producer Cooley Distillery.

US: Mexico-based La Madrileña is to distribute Beam’s entire portfolio in Mexico. As part of the performance-based agreement, effective on January 1, 2012, La Madrileña will be the exclusive distributor of Beam’s brands, including Jim Beam bourbon, Sauza tequila, Courvoisier cognac and Cruzan rum.

Beam Inc has celebrated the filling of the company’s 12 millionth barrel of bourbon since the repeal of Prohibition in the US in 1933.

Beam Inc has announced a new commercial structure in its Europe/Middle East/Africa (EMEA) region.

US Spirits company Fortune Brands today begun trading as Beam on the New York stock exchange, following the separation of its businesses.

Maxxium Travel Retail’s sales grew by 11% last year, outpacing European travel retail growth of 8%, according to findings by International Wine and Spirits Research (IWSR).

Beam Global is to launch Teacher’s Origin in global travel retail. The product has already launched in India, where, according to Beam, Teacher’s is the number one blended whisky.

Beam Global has launched Laphoaig Triple Wood to global markets and introduced Laphroaig PX as the expression’s global travel retail replacement.

Beam Global Spirits & Wine has appointed Christopher G. Bauder to the role of bourbon category business team (CBT) general manager.

Beam Global and Maxxium Travel Retail have ramped up travel retail activity in Europe.