McQueen Gin unveils augmented reality labels
02 February, 2021
A Scottish gin producer has used augmented reality in a bid to create the “world’s coolest labels” for its range.
Australia head hits out
12 November, 2010
Paul Henry, outgoing general manager, market development for the Australian Wine and Brandy Corporation (AWBC), has accused retailers of being only interested in “volume and price” and described retailer consolidation and price compression as direct threats to proprietary brands.