Label 5 Scotch Whisky plans to reinforce its ‘Glocal’ marketing campaign throughout 2024 with a wide range of activations in its priority global markets.

Brugal 1888 has been launched at Brugal Island, a rum tasting bar and store situated in Madrid airport.

Digital Edition

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Ben Branson

Ben Branson on the future of non-alc spirits

In his inaugural column for Drinks International, Branson takes a wider look at the overall non-alcoholic spirits sector to identify which brands will thrive and which won’t survive.

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