Old Mout is launching its biggest campaign yet to spread awareness of its partnership with WWF by introducing limited edition cider glasses.
A group of Ukrainian spirits industry professionals have launched a fundraiser calling on bartenders around the world to create a cocktail dedicated to Ukraine.
Could bars be no-phone zones?
For about six hours in early October the world was brought to a standstill. However, it wasn’t the outbreak of a global pandemic that spread panic, but the simultaneous crash of Facebook, WhatsApp and Instagram.
Pernod Ricard UK predict that lockdown trends will drive premium spirits and wine sales this Christmas
Pernod Ricard UK has highlighted the consumer trends accelerated by the last 18 months and urged retailers to “capitalise on the huge opportunity within premium spirits and wines this Christmas”.
Canvas launches as premium cocktail delivery service
A new premium cocktail delivery service called Canvas has launched across the UK this February in partnership with a series of top end bartenders.
Brewdog launches campaign to plant 1m new trees
BrewDog has launched a new initiative to plant one tree for every multipack of its flagship beers purchased throughout 2021.
Bordeaux wine app to launch
Bordeaux Wine Council has announced the release of a mobile phone application called Smart Bordeaux.