The word ‘summit’ conjures imagery of political brinkmanship, the thrashing out of peace accords or perhaps poverty-eradicating debt reduction. So when Drinks International was invited to The International Cognac Summit 2011, expectations were giddily grand, albeit in the more sober context of drinks. The Cognac Bureau (BNIC) far from disappointed......
I’m not very good at geography. When I finished the WSET Advanced course in Wines & Spirits I vowed I wasn’t going to do the Diploma. The G word is such a large part of the course and you have to remember where a particular region is, what grows there, what the climate’s like and what the soil type is.......
We’re stepping back in time to Britner’s Beers this month and it’s down the rocky road of beer and food matching we go. It seems just about every brewer – or brewery marketing dept – has had a bash at beer and food matching. Some attempts have been very successful and others have left diners with a nasty taste in their mouths......
The pricing structure of non-alcoholic spirits has a high level of elasticity - there’s already a broad spectrum of price points which consumers are trying to navigate.
