When the producers of a new mastiha brand wanted to get the word out to the right people, they called on a man with a history of doing just that – only he hadn’t worked in drinks before.

While they put a focus on the spirit, some experts believe the explosion of brands backed by famous faces does the category and quality expectations no favours.

Hamish Smith drills down into the results and how they reflect what’s important to the bar industry.

Rémy Cointreau and Whyte & Mackay have both named new duty free heads as the peak summer travel season heralds a flurry of new exclusives.

Oli Dodd charts the fall and rise of apple brandy as a handful of UK distillers revive an ancient category.

Sorrel Moseley-Williams reports on a climatically challenging but surprisingly good 2023 harvest.

Sambuca has been in decline for a while, but producers believe it has potential to reach new consumers with evolving serves and cocktails.

Japan invests in whisky

22 June, 2023

Exports have become a priority for big brands as global demand increases.

AI expert Chris Lowder explains to Shay Waterworth how the technology can be a boon to the drinks sector.

Walter Meyenberg’s raison d’être is to create cultural connections through creative concepts in Mexico. To date, he has eight such ventures and explains to Oli Dodd how he got this far.

Diageo employs drones to boost water conservation in Jalisco as tequila on brink of overtaking vodka as industry leader in the US.

Shay Waterworth explains why DI believes it’s so important to partner with Tales of the Cocktail on its Beyond the Bar programme.

Tyler Zielinski makes the pilgrimage to Jamaica’s Hampden Estate, where natural production methods for rum have long been employed.

Shay Waterworth investigates the potential for Rioja blanco as consumer tastes swing towards lighter styles and climate change means bringing in different grape varieties.

The Scotch industry is very keen on using sherry vats to finish its whiskies, but the fortified still has an image problem with drinkers.

There’s so much more to rosé beyond Provence styles – consumers just need to be made aware of other options.

The message to emerge loud and clear from the busy TFWA Asia Pacific Exhibition is that travel retail’s most important market is on the road to recovery.

The London Wine Fair returned to the Olympia for a three-day event that felt like a return to pre-pandemic normality, Drinks International sat down with the show’s director Hannah Tovey to reflect on the event and look ahead to next year. 

Food waste and positive farming techniques are the goals of two Ketel One Sustainable Bar Award winners. Shay Waterworth follows the new efforts of Re and Little Red Door.

Ginflation in the UK

28 April, 2023

The UK’s favourite spirit battles high tax, rising costs and a lack of support from the government.

Pisco pack leaders

28 April, 2023

Divided across two nations, pisco is badly in need of leaders to take it into the wider world.

Change for Chilean wine

28 April, 2023

Women winemakers in Chile are working with a shi­fting climate and diversifying the country’s portfolio in the process.

What is B Corp?

28 April, 2023

Environmental and social responsibility have become essential to business, and achieving the highest standard possible involves hard work, Drinks International sits down with Tim Etherington-Judge to talk B Corp.

This month’s TFWA Asia Pacific Exhibition takes place at a time of rebirth for the region’s travel retail business after years of Covid-related misery.

The uncovering of a family history has led to one of the biggest success stories in American whiskey history.

Scotch comes at a price

27 April, 2023

Scotland's whisky-making industry has been hard hit by many external factors – not least the UK’s Spring Budget. 

Bushmills’ new distillery has opened up a world of possibilities both for production levels and the creation of exciting Irish whiskey expressions.

Crémant ready to pop

13 April, 2023

Crémant shares many similarities with French cousin champagne – but price isn’t one of them. Shay Waterworth reports on how the wine is growing.

Mixers step up the pace

13 April, 2023

Premium tonic and fellow mixers have grabbed consumer attention rapidly in recent years, and have been subject to much innovation, Shay Waterworth seeks out the latest trends.

They may only be needed in tiny drops, but bitters are a crucial element for many cocktails. Eleanor Yates looks at how the market is growing post-covid.

The Rioja producer has announced plans for a new visitor centre that will showcase its commitment to sustainability.

Cognac future rapped up

05 April, 2023

One sector of popular music seems fixated on the spirit and is helping introduce new consumers to the sector. but it’s not all plain sailing.

The travel retail industry calendar moves on to the Americas and Summit of the Americas in Florida. Joe Bates reports on a region rebounding strongly after covid, but which does face challenges.

Steven Soderbergh has dipped into the oceans of spirits and secured his favourite Bolivian drink its own classification.

Historic event supported by Maison Edouard Delaunay nets record amount for Hospices de Nuits-Saint-Georges.

To mark Women’s History Month, Drinks International caught up with female powerhouse Uncle Nearest Premium Whiskey to look at its success in the traditionally male dominated space that is the whisk(e)y industry. 

When UK chancellor of the exchequer Jeremy Hunt delivered his 2023 budget in the House of Commons, how you received it might’ve depended on your preferred tipple.

Rum moves to sustainability

23 February, 2023

Despite the challenges posed by its production methods, the sugarcane spirit is serious about a commitment to a greener future.

There’s a new kid on the block in Mexico. Corn whisky is seeing a fair bit of growth as its potential is becoming recognised.

With greatly varying temperatures and a wide variety of soil types, Ribero del Duero winemakers have to be forward thinking.

How best to scale mezcal?

23 February, 2023

It’s had a meteoric rise of late, but is mezcal becoming a victim of its own success?

GI holds back Irish pot still

23 February, 2023

Irish whiskey producers are looking for a change to regulations in order to allow the style to flourish.

Gin may have fallen out of favour in the UK, but its prospects are much brighter in travel retail.

ProWein preview

23 February, 2023

Shay Waterworth takes a look at what can be expected from this year’s leading international wine and spirits trade show in Düsseldorf.

The South American country has been making waves with its cuisine in recent years. and now drinks producers are getting in on the act, says Sorrel Moseley-Williams.

Sorrel Moseley-Williams reports on how wine producers are coping following the recent disaster in their ancient vineyards.

Swedish schnapps brand, Flävar, recently reached 100k bottles sold since launching in the UK on-trade in May 2022. Drinks International caught up with Rolf Munding, owner of Market Taverns Group, whose latest venture, Flävar, plans to grow its European presence this year.

The possibility of a clampdown on alcohol promotions has ruffled feathers in Scotch whisky quarters. 

Baijiu evolves

25 January, 2023

Largely misunderstood outside of its domestic market, baijiu could be finding new routes to globalisation.

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Ben Branson

Ben Branson: How to brand non-alc spirits

There are many different elements to consider when launching a non-alcoholic spirits brand. Aside from creating the liquid, the bottle design and communication are also crucial touchpoints.

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