Beynat drew attention to growth in China and Russia, where sales are forecast to rise in the run-up to 2012, sharing 25% and 36% respectively by then. In addition, the US market is forecast to consume 3.8bn bottles in 2012 and is set fair to become the world’s largest wine-consuming country. Figures distributed by Ubifrance, an independent industry research company, support this outlook.
Figures for French wine and spirits exports measured in both volume and value indicate a small upturn in the first four months of the year, January to April, 2009. Markets in Asia were notably strong and a small upturn was observable in the USA, Beynat noted.