Bacardi Rum has announced the launch of its new Bacardi Caribbean Spiced, the brand’s first premium spiced aged product, created with pineapple, coconut, vanilla, and cinnamon. 

Big brand Bacardi tops the bestsellers for the fifth year in a row – and manages second on the trending list too.

As rum grows, diversification is inevitable. Clinton Cawood reports on the innovations in style.

Bacardi Global Travel Retail has unveiled the Fine Spirits Emporium, at the newly opened CDF Haikou International Duty Free Shopping Complex in Hainan province.

Bacardi has announced the launch of a new non-alcoholic spirit brand created, in collaboration with Amsterdam-based bartenders, with cocktails in mind. 

Bacardi has identified three key consumer groups after conducting an extensive survey on attitudes towards revisiting bars as lockdown measures are eased.

The past couple of years have been tougher than usual for Bacardi, with Hurricane Irma sweeping through the Caribbean in 2017, the end of its distribution partnership with BrownForman in 2019 and then the outbreak of Covid-19.

Bacardi has unveiled plans to put the world’s first 100% degradable spirits bottles on shelves and back bars by 2023.

Bacardi has launched a number of initiatives to help bar owners and retailers make the most of a new era of summer socialising.

Bacardi has launched a multi-point plan called #RaiseYourSpirits to help bars and bartenders in the UK & Ireland combat the coronavirus crisis.

Bacardi has set up a $3m fund to help bar owners and bartenders make ends meet during the global coronavirus lockdown.

Rum's lighter styles rein supreme in the world's best bars, according to our findings.

Franck Dedieu has been made UK brand ambassador for St-Germain elderflower liqueur.

Bacardi Global Travel Retail (GTR) has announced two senior team changes: Vinay Golikeri is promoted to managing director, GTR while Mike Birch will now focus entirely on Bacardi’s digital commerce business.

Following the recent announcement that Bacardi has been stockpiling goods, one logistics expert suggested all drinks brands should review its supply chains.

Yesterday (February 8) more than 5,000 Bacardi employees around the world finished work early to go for cocktails in more than 100 different bars.

Bacardi Limited, the world’s largest privately held spirits company, has announced the internal promotion of Vijay S. Subramaniam to managing director - Asia Pacific, the Middle East & Africa (AMEA).

Bacardi Limited has agreed to acquire 100% ownership of Patrón Spirits International AG and its Patrón brand, one of the world’s leading premium tequilas.

Bacardi has issued a statement in response to Pernod Ricard’s claim that the new Havana Club “Forever Cuban” campaign is ‘misleading’.

Bacardi has announced that industry veteran Maurice Doyle, has rejoined the company as president - incubation brands and global commercial development.

To celebrate International Gin and Tonic Day (October 19), Bacardi Global Travel Retail and Virgin Atlantic are marking the occasion with the official launch of its new ‘Flying Bartender’ programme.

Bombay Sapphire has appointed Dr. Anne Brock as its new master distiller at its distillery in Laverstoke, England.

The Teeling Whiskey Company has announced that from September 1, Teeling whiskey will now be imported into the US through Bacardi.

Bacardi has regained its status as the world’s best-selling rum, leapfrogging Indian brand McDowell’s No.1 Celebration.

Bacardi’s responsible drinking campaign faces scrutiny after the Canadian government recalled bottles of Bombay Sapphire over fears it contained twice the levels of alcohol advertised.

Bacardi Limited has been named among the 100 most reputable companies in the world in Forbes magazine for the fifth year in a row.

Bacardi has announced that Mahesh Madhavan, a 20-year Bacardi veteran, who is currently a member of the company’s global leadership team and regional president of Asia, Middle East & Africa, will succeed Michael Dolan, who will retire as CEO, effective April 1, 2018.

Bacardi has announced the appointment of Georgie Bell as its global Malts ambassador for its single malt scotch whiskies.

Stella David, the former CEO of William Grant & Sons, has rejoined Bacardi as a board member

Bacardi has pledged to lead the premiumisation of rum, the company conceding it has failed in the past to emulate the achievements of other category leaders.

Bacardi has unveiled its latest John Dewar & Sons Aberfeldy expression, 16 Years old. 

Bacardi has named its three most promising bartenders in its Bacardi Legacy Cocktail competition. 

John Dewar & Sons has announced the release of new expressions of its Deveron single malt scotch whisky.

The Rothes CoRDe, part-owned by the Combination of Rothes Distillers, is a facility that is said to produce enough energy to power entire communities of neighbouring distilleries.

Fabio Di Giammarco has been made global vice president for Bacardí rum. He is responsible for the Bacardí rum brand marketing efforts globally, including positioning, advertising, packaging and pricing.

Bacardi has announced that it has bought super-premium rum brand Banks for an undisclosed sum. 

Rob McPherson, former president of Bacardi Canada, has urged Facundo Bacardi not to “let Bacardi go off the cliff”. 

Bacardi has been named among the most reputable companies in the world, according to the annual Global RepTrak 100 list recently released by the Reputation Institute and published in Forbes magazine.

Akiko Maeda has been appointed Bacardi's VP of fashion, responsible for developing partnerships that further incorporate the group's portfolio of spirits brands into the fashion world.

Bacardi has announced the internal appointment of Mauricio Vergara as global category vice president of rums.

Bacardi's purchase of Angel’s Envy marks the company’s entry into the bourbon category of the North American whiskey sector.

Bacardi has launched a spirit distilled entirely from green tea leaves for the Asian market. 

Bacardi has announced an internal appointment of a new regional president for Europe.

Brazil’s cachaça is carving out an identity for itself ahead of the 2016 Olympics, as Richard Woodard reports

Here we look at the brands used by the World's 50 Best Bars in cocktails.

You could flip a coin – each year since we’ve been polling the world’s best bars, the champion rum has beeneither Havana Club or Bacardi. 

Welcome to the World's 50 Best Bars Brands Report 2015, a spin-off survey that tells us what brands sell best in the best bars in the world.

Bacardí has unveiled a new range of proprietary bottlings from its John Dewar & Sons’ Aultmore distillery. 

 Bacardi has announced the limited release of The Facundo Rum Collection in Los Angeles and San Francisco, California.