La Martiniquaise’s Label 5 whisky has introduced its first flavoured spirit drink, Original Citrus.

Label 5 blended Scotch whisky has launched its first single grain whisky which will initially roll out in the UK market.

Label 5 Scotch Whisky plans to reinforce its ‘Glocal’ marketing campaign throughout 2024 with a wide range of activations in its priority global markets.

Russian police have uncovered a factory producing counterfeit alcohol, including fake Johnnie Walker Black Label and other brands.

Scotch whisky makers, Compass Box, have introduced a new, limited-edition expression named Delos, a Scotch inspired by flavours of the past.

The new digital platform, Havana Club Create, aims to give rum drinkers the opportunity to put their own original twist on the iconic Havana Club 7 label.

Bimmerle KG has taken over the distribution of La Martiniquaise Scotch whisky brand Label 5 Classic Black whisky in Germany.

A Scottish gin producer has used augmented reality in a bid to create the “world’s coolest labels” for its range.

Havana Club has unveiled a new label for its Havana Club Añejo Especial rum that reflects the vibrancy of Cuba and aims to communicate the "quality and authentic" production process of the rum.

Chinese wine consumers prefer traditional wine labels but are open to some contemporary designs, according to Wine Intelligence.

Diageo GTME Americas has launched two new products under the Johnnie Walker brand. Johnnie Walker Platinum Label and Johnnie Walker Gold Reserve will launch in the Americas first, followed by a global roll-out in travel retail in the first half of 2012.

Central European Distribution Corporation (CEDC) has signed an exclusive distribution agreement with La Martiniquaise to distribute Label 5 whisky in Russia. La Martiniquaise announced the tie-up in December 2011.

La Martiniquaise, the French spirits group, has announced that, Russian Alcohol Group  the Russian subsidiary of CEDC, will be the exclusive distributor of Label 5 scotch whisky in Russia from January. Label 5 claims to be the fast-growing tenth largest worldwide scotch brand.

Diageo’s Johnnie Walker is the number one spirits brand by value according to Impact Databank’s Top 100 Premium Spirits list.

Scotch brand Chivas Regal and designer Vivienne Westwood have collaborated to launch a new limited edition whisky.

US: Diageo has launched a range of brightly coloured flavoured vodkas called Ursus. The products feature a label that changes from white to blue when chilled in a freezer.

Russian Standard has launched Russian Standard Gold into the travel retail market. The company launched the brand at TFWA Asia Pacific in Singapore.

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Ben Branson

Ben Branson on the future of non-alc spirits

In his inaugural column for Drinks International, Branson takes a wider look at the overall non-alcoholic spirits sector to identify which brands will thrive and which won’t survive.

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