Pernod Ricard UK has announced the launch of a Beefeater ‘Forever London’ limited-edition pack, aimed at celebrating the brand’s heritage.

Highland Park has launched the third bottling from the distillery’s Orcadian Vintage Series - a 1970 Vintage.

Diageo has redesigned its Smirnoff 21 packaging. The new bottles have launched in the UK and will roll out across the world from August.

In honor of the 40th anniversaries of both Earth Day and Finlandia vodka, Finlandia is releasing limited edition charity water bottles. The bottles are to feature designs by Finnish graphic designer Klaus Haapaniemi.

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Ben Branson

Ben Branson on the future of non-alc spirits

In his inaugural column for Drinks International, Branson takes a wider look at the overall non-alcoholic spirits sector to identify which brands will thrive and which won’t survive.

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